Blog

With Secret View Lenses, you can look at the research results that matter to you through different lenses. Secret View Lenses helps you recognize patterns in the underlying mystery shopping results faster, making feedback easier to use in meetings, coaching, and day-to-day operations.

How do you make sure data and feedback do not stay in a dashboard, but are actually used in training, meetings and day-to-day operations? That question ran throughout the seventh edition of the Secret View Client Day.

How do you make sure the customer experience keeps pace as you open more stores across different countries? Starting in September, Dutch menswear brand MR MARVIS and Secret View are working together to answer that question. Each month, mystery shoppers visit 29 stores across the Netherlands, Belgium, Germany, France, England, and Austria. This gives MR MARVIS ongoing insight into how the customer journey is experienced in practice.

Henri Willig in Katwoude is the winner of our Experience of the Month Award for August! Every month, our mystery shoppers visit thousands of stores, restaurants, and hospitality venues. From all these visits, we select the experience that stands out most for its service, customer friendliness, or ability to inspire. This month, Henri Willig in Katwoude stood out. Hospitality, product knowledge, and personal attention came together in a shopping experience that went far beyond simply buying a piece of cheese.

How do you ensure that brand experience and quality come to life consistently everywhere, from sports clubs to restaurants? Since earlier this year, Secret View has been Heineken’s mystery shopping partner for several projects across the Dutch hospitality industry.

The Secret View app is now live! With the app, you can find assignments that match you faster, prepare for your visit more easily, and complete surveys quicker and more efficiently. In this article, we’ll show you in 7 steps how to get the most out of your assignments with the app.