Improve customer experience with
mystery shopping

bakery?

cafetaria?

hotel?

gym?

lunchroom?

supermarket?

coffee shop?

store?

gas station?

restaurant?

Discover what’s happening in your business and which training your staff needs. Encourage upselling and boost revenue with valuable customer feedback. First visit free. Cancel anytime.

Discover which training your staff needs
Cancel anytime, first mystery shopper free
Improve upselling and increase conversion
No hidden costs, starting from €29.99 per visit

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Trusted by small and large retail and hospitality businesses

Trusted by

Why choose Secret View?

Recognizable?

Do these questions sound familiar to you? Then Secret View is for you!

How do I create awareness of self-performance among my employees?

When you’re often in the same place, you become blind to certain issues. This is very human. Regularly hold a mirror up to your colleagues on the floor to show how customers perceive them.

If only I had concrete examples during evaluations.

Our qualitative data brings evaluation discussions to life with real-world examples, helping your team truly improve.

How do I increase my revenue?

Was there an attempt at upselling? Were alternatives offered? Customer experience research can help you increase your revenue in various ways.

What happens when I’m not around?

You can’t be everywhere at once, but our mystery shoppers can. They are your eyes and ears.

What are the strengths and weaknesses of my employees?

Get valuable feedback from our community and implement targeted training.

How do I improve the customer experience?

Gain insights into different parts of the customer journey with qualitative feedback from real customers.

The benefits of Secret View

Increase conversion and revenue through service and upselling

Intuitive dashboard
‍with clear results

Lowest price on the market, starting at €29.99 per visit

No subscription,
cancel anytime.

Years of experience in
customer experience research

Always mystery shoppers from your target audience and local area

The same technology used by
‍many well-known brands

Everything you need in one solution

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Dive deeper

Curious about a specific part? With a few clicks, you have the data you need.

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Management overview

Get an overview of the entire organization at a glance.

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Customize

There’s no one-size-fits-all solution, so there’s plenty of room to add or remove questions to fit your situation.

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Pick a survey

For most industries, we have ready-made surveys. These are based on our years of experience in customer experience research.

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Sign up

With filters, our mystery shoppers find assignments that suit them. They sign up for an assignment, and we then select the most suitable mystery shopper.

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Assignments

Here, our community can see what the assignment entails: a brief description, the distance to the location, shop credit, and the number of people the assignment is for.

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Your assignment on our platform?

Will your business be next? This is the screen all our mystery shoppers see before they carry out an assignment.

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Briefing and preparation

There’s a detailed briefing and a preview of the questionnaire. This way, our mystery shoppers are well-prepared and execute the assignment perfectly!

Our clients

This is what they have to say about our community

Kim Visser

Termeer Group

That mystery shoppers spend more than the shop credit emphasizes that those who sign up for our assignments are truly part of our target audience.

Jason McAuliffe

Brouwerij Troost

Mystery shoppers come to review, but with a comprehensive questionnaire. This gives you a better picture of a location than Google or Tripadvisor.

Judith Brekelmans

America Today

Mystery shoppers are our eyes and ears; we can’t be everywhere at once. This gives you a genuine view from our target audience on our stores, which is very valuable to us.

Klaas Hogewegen

SOFACOMPANY

Because the community is so large and always local, anyone can be a mystery shopper. Just like our target audience, which ranges widely from 25 to 70+.

Maarten van Ammers

AH to go

We initially hired temp workers, but after a while, our employees recognized them, and the effect wore off. There was a feeling of control, which was not motivating.

Set up your survey in 15 minutes

Simply select a questionnaire that meets your needs. Choose your target audience, determine the frequency and shop credit, and the survey begins!

We post the assignment on our platform, select the most suitable mystery shopper, and provide them with the right instructions. Once the assignment is completed and approved after our quality check, you receive the results immediately!

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Get feedback from real customers

We believe in feedback from real customers, people from your target audience and service area who are interested in your brand. That’s why we don’t use professional mystery shoppers, but regular consumers who already visit your store(s).

Are there too few shoppers in your area? We quickly recruit new community members from your target audience with our targeted campaigns. Additionally, our mystery shoppers bring in many new shoppers from their own network.

Meet our community

What is shop credit?

Our community members receive shop credit wherever possible instead of financial compensation. This way, they naturally choose assignments that suit them. After all, you wouldn't buy products you have no interest in, so our mystery shoppers always belong to your target audience.

And the shop credit? It goes right back into your cash register as revenue! A nice bonus: the amount spent is on average 30% higher than the shop credit!

Cases

We’re here for everyone in retail and hospitality who needs more insight into customer journeys, customer processes, and customer experience.

From the store manager who wants to know who the standout performers are on their team to the owner who wants to get a handle on the customer journey.