Back to all news

Patisserie College x Secret View: Together, we b(m)ake something beautiful

14/5/2024

We have tasty news, Patisserie College has chosen Secret View! For more than a hundred independent patissiers spread across the Netherlands who bake the most delicious creations, we are starting customer experience research. Whether it’s for a birthday, anniversary, wedding day, birth, or just because – these pastry chefs know how to turn every occasion into a celebration.

Customer experience as the icing on the cake

In this collaboration, more than a hundred branches of Patisserie College are visited each quarter by our mystery shoppers. And that’s not all! The entrepreneurs also had the opportunity to schedule extra assignments, and they sold like hotcakes. This way, we guarantee the quality and customer experience of these top bakers throughout the Netherlands.

The next step in improving customer experience

Rick Out, Managing Director of Patisserie College, shares his enthusiasm: “At Patisserie College, we aim for nothing less than top quality in everything we do. Our collaboration with Secret View is the next step to not only maintain this quality but also to improve it further. By using mystery shoppers, we get detailed insights into customer experience and can better respond to the wishes and needs of our customers. We look forward to the results and feedback that this collaboration will bring us.”

Why Secret View?

Our customer experience research with mystery shoppers provides in-depth feedback that helps clients understand why certain experiences are perceived as positive or negative. Just like with our other clients, such as the Pizzabakkers and Toastable, we strive to perfect the customer journey from start to finish.

Do you also want to take your customer experience to the next level? Or are you just curious about how mystery shopping can help your organization?  

Take a look at our website or contact us directly. And if you now feel like having a delicious piece of pastry, visit one of the Patisserie College branches near you as a mystery shopper! Sign up here.