News

On September 16, the third edition of the Secret View Client Day took place. And what and edition it was! A packed cinema at Amsterdam's Pathé Tuschinski was treated to presentations by speakers of our valued clients and Secret View. An afternoon full of interesting discussions, valuable lessons and lots of fun!

We’re starting a mystery shopping research for Europe’s largest and oldest health retailer! As of now, over 200 Holland & Barrett stores in the Benelux are visited by our mystery shoppers on a regular basis. The research is aimed at mapping the full customer journey with a special focus on giving every customer an excellent personal advice.

Bathroom specialist Q1 Sanitair joins up with Secret View for their mystery shopping research! Starting this month, our mystery shoppers are visiting all 17 showrooms on a monthly basis. During the research, they will map not just one but three customer journeys to support Q1's employees at giving their customers the best possible service.

After having spent years in a charming anti-squat office, in 2020 Secret View was ready to move to a beautiful new office in Arnhem's city center. Because of COVID, we couldn't commit at the time but in March of this year we did sign and move to our brand new office in Journey Offices. Take a look!

We’re happy to welcome our newest client: DekaMarkt! The Dutch supermarket chain is starting an extensive compliance research in all 99 supermarkets in the Netherlands. The goal of this research is to improve the prevention of alcohol and tobacco sales to minors. We’ll help support DekaMarkt employees with important insights on compliance in all customer journeys.

Dutch supermarket chain Dirk is joining hands with Secret View to measure and improve the customer experience in their supermarkets. Our mystery shopping community started to visit the supermarkets in January to provide Dirk with many different insights about their customer journey. All 126 (and counting) stores will be visited by a mystery shopper every two weeks, focusing on both customer experience and compliance with alcohol and tobacco sales regulations. A highly diverse and informative research for the quality discount formula’s employees.